327 'BLACK PHANTOM' 327 'BLACK PHANTOM'
327 'BLACK PHANTOM' $94.00
ABOUT THIS PRODUCT Contemporary design embraces heritage style in New Balance's 327 sneaker. Made from suede, mesh and nylon materials, these men's running shoes help keep feet comfy with a lightweight and breathable fit. The upper design gives a nod to the brand's iconic 70s' running shoe silhouette, but is embellished with modern details for a bold new look. Comfortable and stylish, these retro-inspired men's sneakers are sure to give your streetwear major swag. ms327lb1 | black/phantom
327 'GARNET'
327 'GARNET' $125.00
ABOUT THIS PRODUCT This latest proposition is devised with a blend of vivid and neutral tones that align with the essence of the forthcoming Fall season. Leading the way is its “Garnet” hue which covers most of the real estate here including the canvas underlays and suede overlays. Next in line is the muted “Natural Indigo” tone which gets slapped onto the oversized “N” logos on the lateral side, as well as the branded logos atop the tongues and insoles. Ivory accents are then applied to the interior lining, tongues midsoles, and “new balance” branding that is planted into the medial wall’s heel. The silhouette’s signature waffle outsoles are whipped up with a gum finish to bring together its look. ms327he1 | garnet/natural indigo | 8/25/21
327 'MIAMI NIGHTS'
327 'MIAMI NIGHTS' from $54.00
ABOUT THIS PRODUCT New Balance Athletics, Inc. (NB), best known as simply New Balance, is one of the world's major sports footwear and apparel manufacturers. Based in Boston, Massachusetts, the multinational corporation was founded in 1906 as the New Balance Arch Support Company. ms327eb | magnet/dark violet glo
327 'MUSHROOM'
327 'MUSHROOM' $104.00
ABOUT THIS PRODUCT The “Mushroom/Aluminum” offering effectively blends neutral and earthy tones together. The lateral side is dialed to a muted gray and comes neighbored by oversized “N” logos that are dripped in white while the medial side and tongues are decorated with an angelic finish. Overlays that sit on the throat, heels and toe boxes are coated with the “Mushroom” hue, and a pop of blue shows face on the tongue and insole branding. Midsoles are given a vintage-y cream skin while the waffle soles are wrapped in a solid black. ms327lh1 | mushroom/aluminum | 9/21/21
327 'NIMBUS CLOUD' 327 'NIMBUS CLOUD'
327 'NIMBUS CLOUD' $204.00
ABOUT THIS PRODUCT As recreational running established widespread popularity in the 1970s, the benchmark for running footwear shifted from mere existence to performance. While the era’s designs would be considered simple by today’s standards, the decade stands out as the moment when running shoes truly came into their own. The 327 sheds new light on the ‘70s as a time of innovation by boldly reshaping classic design elements with a thoroughly contemporary outlook. With an angular reworking of the tried-and-true wedge silhouette, outsize, asymmetrically applied ‘N’ branding, and wraparound, trail-inspired lug outsole, the 327 provides nothing less than a complete reimagination of our running heritage. ms327we | nimbus cloud/rain cloud | 2/12/22
327 'TIMBERWOLF NIGHTWATCH GREEN' 327 'TIMBERWOLF NIGHTWATCH GREEN'
327 'TIMBERWOLF NIGHTWATCH GREEN' $112.00
ABOUT THIS PRODUCT As recreational running established widespread popularity in the 1970s, the benchmark for running footwear shifted from mere existence to performance. While the era’s designs would be considered simple by today’s standards, the decade stands out as the moment when running shoes truly came into their own. The 327 sheds new light on the ‘70s as a time of innovation by boldly reshaping classic design elements with a thoroughly contemporary outlook. With an angular reworking of the tried-and-true wedge silhouette, outsize, asymmetrically applied ‘N’ branding, and wraparound, trail-inspired lug outsole, the 327 provides nothing less than a complete reimagination of our running heritage. ms327hr1 | timberwolf/nightwatch green
327 'VARSITY GREEN'
327 'VARSITY GREEN' $200.00
ABOUT THIS PRODUCT The New Balance 327 has been a wonderful addition to the brand’s lineup since it was introduced last year. Now widely available around the world, the Boston brand has been crafting the beloved 327 in exciting new colorways all year long, keeping things fresh for New Balance’s lifestyle offerings. Today, we have a look at a new “Varsity Green” look that dresses the sleek silhouette in matching shades of green for the upper’s nylon and suede portions, while white ‘N’ logos and quarter panels complete the look. ms327lg1 | varsity green/team forest green | 9/21/21
327 'WHITE TURTLE DOVE'
327 'WHITE TURTLE DOVE' $186.00
ABOUT THIS PRODUCT New Balance Athletics, Inc. (NB), best known as simply New Balance, is one of the world's major sports footwear and apparel manufacturers. Based in Boston, Massachusetts, the multinational corporation was founded in 1906 as the New Balance Arch Support Company. ms327stb | turtle dove/munsell white | 10/5/20
550 'LAKERS PACK - VIBRANT ORANGE' 550 'LAKERS PACK - VIBRANT ORANGE'
550 'LAKERS PACK - VIBRANT ORANGE' from $95.00
ABOUT THIS PRODUCT Your head will surely be in the game when you have the New Balance 550 Lakers White Vibrant Orange on your feet. A clear homage to the Los Angeles Lakers, this vibrant pair is outfitted in the basketball team’s iconic colours. Atop a bright white smooth leather upper, hits of royal purple and bright golden orange dress up this New Balance 550. bb550wto | white/vibrant orange/purple
550 'OREO' 550 'OREO'
550 'OREO' $163.00
ABOUT THIS PRODUCT Updating the vintage '80s hoops shoe with an essential two-tone design is the New Balance 550 'Oreo.' It features layered white leather with black textile construction on the padded collar with a nylon tongue and a TPU heel clip. A raised 'N' is on the quarter panel and a flying NB logo on the heel overlay. The low-top is built on a rubber cupsole with an exposed EVA wedge on the medial sidewall. bb550ha1 | white/black | 12/1/21
550 'SEA SALT BLACK' 550 'SEA SALT BLACK'
550 'SEA SALT BLACK' $157.00
ABOUT THIS PRODUCT Re-introducing a basketball legend. The return of the 550 pays tribute to the 1989 original that defined a hoops generation. Originally worn by pro ballers in the ’80s and ’90s, the new 550 is simple, clean and true to its legacy. bb550lwt | sea salt/black | 7/1/22
550 'SHIFTED SPORT PACK - TEAM RED'
550 'SHIFTED SPORT PACK - TEAM RED' $110.00
ABOUT THIS PRODUCT The New Balance 550 Shifted Sport Pack comes in colourways that pay tribute to the original 1989 colourways worn by basketball players. The team-inspired options all come dressed in White leather upper that are then paired up with Black leather on the toe cap and collar. You then have a choice of Red, Blue or Green accents adorning the tongue, “N” logo, heel counter and rubber outsole. bb550hr1 | white/team red | 9/1/21
550 'TEAM CAROLINA BLUE'
550 'TEAM CAROLINA BLUE' $165.00
ABOUT THIS PRODUCT Staying true to the color scheme of the shoe's late '80s roots is the New Balance 550 'Team Carolina Blue.' The low-top has a white leather upper with powder blue throughout, a raised 'N' on the quarter panel, and a flying NB logo on the back heel. It's built on a rubber cupsole with an exposed EVA wedge on the medial sidewall. bb550hl1 | white/team carolina | 12/1/21
550 'WHITE BLUE' 550 'WHITE BLUE'
550 'WHITE BLUE' $143.00
ABOUT THIS PRODUCT Bringing back the vintage 80s basketball shoe, the 550 'White Blue' released in December 2020. Featuring a classic colorway, the shoe's upper is built with a white leather base, highlighted by blue and contrasted by black. Mesh on the collar and perforations throughout provide breathability, while a basketball graphic emerges on the tongue tag. Underfoot, all three colors come together on the tooling. bb550sn1 | white/blue | 12/1/20
550 'WHITE CASTLEROCK'
550 'WHITE CASTLEROCK' $122.00
ABOUT THIS PRODUCT Simple & clean, not overbuilt. A timeless classic recreated, the 550 is a tribute to ‘90s pro ballers and the streetwear that defined a hoops generation. This is a distinctive sport style, sure to catch the eye, featuring a legacy rubber outsole and statement upper crafted from leather, synthetics and mesh. bb550wtg | white/castlerock | 7/1/22